Well, I’ve had some ups and downs in my life, but I really have never witnessed anything like this. I’m guessing you’re probably in the same boat. Covid-19 has really hit the world for six, and it’s my earnest hope that in these first couple of weeks, you’ve been able to put a plan in […]
We’re coming to the end of another great year at Expert Print Management and so we’re looking to add someone new to the team. Could it be you? You’ll have experience in print and/or promotional goods, have a great work ethic, be friendly and fun to be with and a have desire to go that […]
Time is marching on now, and I’m beginning to feel relatively comfortably uttering the word “Christmas” – yes, it really is that close folks. Generally speaking business in December is usually one of two extremes – super busy, or winding down to something approaching a halt.
If I’m honest, my marketing’s felt a little all over the place over the last few weeks as we’ve had some changes here at EPM with new staff and new systems. I’ve stuck to producing my weekly content (like this email), and that’s worked really well, but because I’ve been so busy I haven’t been […]
Whatever your goals are for 2019, the chances are that two things you need to be doing to achieve them: #1 Getting more customers #2 Getting your customers to spend more with you Simple, isn’t it? And here’s another simple point:
One of the biggest things I’ve learnt in my 30+ years in business is this simple truth: Relationship is everything. All other things being equal, people will do business with the people that they like, and that’s why successful marketing in 2019 and beyond will focus on the big three:
If you saw my post last week, you’ll know that we’re doing our bit to try and help our customer be a bit ‘greener’, and one of the ways we do that is by supplying reusable water bottles and coffee cups to help reduce the amount of these items being sent to landfill.
Did you see this bottle? It’s a Fairy Liquid bottle, that’s at least 47 years old. It was washed up on Brean Beach in Somerset last week, along with 400 tonnes of rubbish. And what’s amazing is the condition the bottle is in still. I say amazing, I mean depressing.
If you recall my post from last week, you’ll know that we’re exhibiting at the B2B Exhibition at Carrow Road in October. We’ve got a lot of work to do to get ready for the expo, and I realised that it might actually be quite useful to share the process we go through to prepare […]
You might be wondering what I mean by countdown. But don’t worry, I’m not going to suddenly start spouting about Ch*****as – you’ll get enough of that when you start seeing mince pieces in Sainsburys in the next three weeks.